Is it pleasurable?
Else, we might not be back

The deal, the lunch, the date, working together, the relationship, the party, and on… and on…
Did we achieve the goal?
Was it pleasurable doing it with you?
People often ask these questions (in their minds) and when the answer to one is “no”, they are constantly on the lookout for better.
You can talk people in, but it’s harder to talk them to stay or come back.
You’re better off with two yesses… especially the second.